Service design in Norway
Service design is a set of powerful tools that can create good customer experiences and solve complex challenges, generating value for both private business and public organisations.
Service designers aim to make services user-friendly, efficient and engaging ensuring that the user’s experience is at the heart of the service.
About service design
In the past, women had to wait up to 12 weeks for an appointment at Oslo University Hospital to find out whether the lump they had discovered in their breast was cancerous.
Project: Improving breast cancer diagnosis at Oslo University Hospital
When the new Oslo Airport opened in 1998, a high-speed train was developed as the main means of transport to and from the airport. The trains and the complete customer experience were carefully planned right from the start, and a major service design program was initiated employing a variety of top Norwegian designers.